BIG4 approached Covaler to address these challenges. Covaler embarked on a journey to transform BIG 4's digital infrastructure.
The proposed solution included:
- Integration Layer: Covaler designed an integration layer that seamlessly incorporated all third-party platforms and solutions, enhancing security, scalability, and overall system performance.
- Availability Cache: Covaler introduced a cache system that contained site availability information, reducing the reliance on third-party systems. This significantly improved the system's overall performance.
- Business Process Improvements: Covaler streamlined BIG4'spayment processes and enabled the inclusion of various payment options for customers, enhancing user experience.
- Content Management Platform: Covaler introduced a content management platform, empowering BIG4's marketing team to manage content and enhance their marketing capabilities more efficiently.
Covaler engaged third-party digital agencies to enhance the user experience, ensuring that the new platform was customer-centric.
This ambitious project, encompassing various facets of digital transformation, was completed within a remarkable 6-month period.
The project yielded two major benefits for BIG4:
- Revenue Growth: The improved conversion rates, scalability, and reliability of the platform contributed to a staggering 5-fold increase in revenue. The streamlined processes and enhanced user experience played pivotal roles in achieving this growth.
- Flexibility and Adaptability: Covaler's solution provided the flexibility to continually enhance and adapt the system to integrate with various vendors, catering to evolving business requirements as BIG4 continued to grow and adapt to market changes.
This project not only resolved BIG4's immediate technical challenges but also positioned them to seize opportunities in a rapidly changing